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Saturday, 11 February 2012

Product Placement in Films

Have a look at this blog called Brands and Films, run by a Slovenian marketing professional and focussing specifically on product placement in film. Some very interesting articles - try clicking Louis Vuitton on the TAG cloud and read the article about how they sued a Danish artist.

Skylanders and Wii U

Two interesting blog entries and radio broadcasts about Video Games targeting families and young children with their marketing. Skylanders http://www.bbc.co.uk/blogs/youandyours/2012/02/void_overspending_on_skylander.html and http://www.gamepeople.co.uk/familygamertv_fgtv_1.25.htm on 'Family Gamers TV'. Nintendo's next generatioin Wii - the Wii U

Friday, 10 February 2012

Dambusters a la Star Wars

633 Squadron and Star Wars

Baudrillard and 9/11

Have a look at these links in the order they appear. You will find a discussion about a photograph of the 9/11 tragedy that was not published until many years later. Consider the different viewpoints of the media commentators and those who were in the photograph itself. Consider how this contributes, along with the many other images and commentary about the event, to the danger of hyperreality. Item 1 Item 2

The Dove 'Real Women' Advertising Campaign

These print and TV commercials challenge accepted or even hegemonic stereotypes and hyperreal concepts of female beauty. TV Advert
American CBS News article Link 1 Link 2